Project_
Cano's Fresh Mexican Grill
Category
Restaurant
Heading
http://www.canosgrill.comTimelines
2 weeks
Service we provided
Website (Online Ordering Connect)
Client Overview_
Cano's Grill is a community-focused restaurant known for its delicious food and vibrant events, including live music, trivia nights, and songwriter nights. The restaurant needed a new website to replace an outdated design and better reflect its dynamic atmosphere.
Project Objectives_
- Replace the existing poorly designed website with a modern, user-friendly site.
- Include features like a menu and Events page to showcase their offerings and community involvement.
- Increase website traffic to bring more guests into the restaurant.
- Allow customers to view the menu from home and use the online ordering system.
Challenges_
- Designing a site that would appeal to both new and returning customers while providing an easy way to explore the menu and events.
- Ensuring the website effectively promoted Cano's Grill’s events to encourage more in-person visits.
- Driving more traffic to the website to boost restaurant visits and online orders.
Solutions Implemented_
1. Modern Website Design:
We developed a visually appealing and user-friendly website that replaced the outdated design, making it easier for visitors to navigate and find information.
2. Menu & Events Pages:
Dedicated pages were created to showcase the restaurant’s delicious menu and event offerings, highlighting their involvement in the community.
3. Traffic Optimization:
We implemented strategies to increase website traffic, including SEO improvements and clear calls to action, encouraging more in-person visits and online orders.
4. Online Ordering Integration:
The site was optimized for easy access to the online ordering system, allowing customers to place orders directly from the website.
Results_
After the new website went live, Cano's Grill experienced a +364% increase in visits compared to the previous month. This traffic boost has continued, with steady growth of 6 to 10% each month. The updated site has successfully attracted more customers, both in-person and online, and has become a key tool in promoting the restaurant's events and menu.